{"id":5321,"date":"2023-03-25T23:13:55","date_gmt":"2023-03-25T23:13:55","guid":{"rendered":"https:\/\/globaltechscm.com\/?p=5321"},"modified":"2023-05-31T00:46:01","modified_gmt":"2023-05-31T00:46:01","slug":"logistica-inversa","status":"publish","type":"post","link":"https:\/\/globaltechscm.com\/en\/logistica\/logistica-inversa\/","title":{"rendered":"Manage Reverse Logistics processes efficiently"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>The processes of exchanging or returning products are a very important part of the consumer's shopping experience. However, handling the logistics is not an easy task, that's why we offer you some tips that can be very helpful.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We have already discussed in other articles the keys to keeping the supply chain organized and being able to deliver orders on time. But what we haven't talked about is what to do when a customer wants to return a product.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When a consumer decides to return an order, what we call reverse logistics must be put into action. What does it consist of? It is the process by which a product must return from the end consumer to the company. This can happen for various reasons: it arrived in poor condition, a wrong order was delivered, or the product may not be what the consumer expected, among other factors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whatever the case may be, managing reverse logistics requires impeccable management throughout the chain, since the product must return in the same condition and with the same speed as it was delivered.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is essential to remember that today's consumers demand an excellent shopping experience, which does not end when the order is delivered, but also includes handling in case of returns. In this sense, it is essential to manage reverse logistics efficiently to ensure that the customer is completely satisfied.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For all of this, companies should not take this process lightly and should plan each step so that it is beneficial for both parties, both for the business and the customer.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-src=\"http:\/\/globaltechsa.com.ar\/wp-content\/uploads\/2022\/06\/Logstica-inversa-819x1024.jpg\" alt=\"\" class=\"wp-image-258323 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 819px; --smush-placeholder-aspect-ratio: 819\/1024;\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Keys to obtaining an efficient product return<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">It is true that each company is different, so it is necessary to conduct an analysis of all its processes to know in which areas of the chain adjustments are needed. However, there are some focal points that can be applied generally:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>Transparency:<\/strong> It is important to provide clear information on the company's communication channels (online store, website, social media, etc.) regarding policies and requirements in these cases. One way to simplify the process is to centralize complaints in a single communication channel to ensure that none are missed.<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Traceability:<\/strong> Consumers demand the ability to track the delivery process of their orders, and the same applies when it comes to knowing at which stage the return is in. They must be guaranteed full visibility of the entire process at all times.<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Offering facilities:<\/strong> The company must help the user and clarify any doubts, decide the place or how to deliver the package, and what documentation they must present to complete the process. An extra tip: you can define that returns are made at the company's physical store to avoid greater logistical inconveniences.<\/li>\n\n\n\n<li><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Do you want to learn how to manage your logistics processes efficiently? Schedule an informative meeting with our advisors!&nbsp;<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Reverse logistics. What does it involve? It is the process by which a product must be returned from the final consumer to the company. This can happen for several reasons: it arrived in poor condition, a wrong order was delivered, or the product may not be what the consumer expected, among many other factors.<\/p>","protected":false},"author":1,"featured_media":5322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"<!-- wp:paragraph -->\n<p><em>Los procesos de cambio o devoluciones de productos son una parte super&nbsp;importante en la experiencia de compra de un consumidor. Sin embargo,&nbsp;realizar la log\u00edstica no es para nada sencillo, por eso te brindamos algunos&nbsp;consejos que pueden ser de gran ayuda.<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Ya hemos desarrollado en otros art\u00edculos las claves para mantener la cadena de suministro ordenada y as\u00ed poder entregar los pedidos en tiempo y forma.&nbsp;Pero de lo que no hablamos es de qu\u00e9 hay que hacer cuando un cliente quiere devolver un producto.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Cuando un consumidor decide regresar un pedido, autom\u00e1ticamente se debe poner en marcha lo que llamamos&nbsp;log\u00edstica inversa.&nbsp;\u00bfEn qu\u00e9 consiste? es el proceso mediante el cual un producto debe volver desde el consumidor final hacia la empresa. Esto puede suceder por varios motivos: lleg\u00f3 en mal estado, se entreg\u00f3 un pedido equivocado o puede pasar que el producto no sea lo que esperaba el consumidor, entre tantos factores.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Cualquiera sea el caso, gestionar la log\u00edstica inversa requiere&nbsp;una gesti\u00f3n impecable a lo largo de toda la cadena, ya que el producto tiene que regresar&nbsp;en las mismas condiciones y con la rapidez que lo hizo al momento de ser entregado.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Es indispensable recordar que el consumidor actual demanda que toda la experiencia de compra sea excelente, y eso no termina cuando el pedido es entregado, sino que tambi\u00e9n incluye el manejo en caso de devoluciones.&nbsp;En este sentido, es esencial gestionar la log\u00edstica inversa de manera eficiente para asegurarse que el cliente quede totalmente satisfecho.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Por todo esto, las empresas no deben tomarse a la ligera este proceso y deben planificar cada paso para que resulte beneficioso para ambas partes, tanto para el negocio como para el cliente.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":258323,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"http:\/\/globaltechsa.com.ar\/wp-content\/uploads\/2022\/06\/Logstica-inversa-819x1024.jpg\" alt=\"\" class=\"wp-image-258323\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:heading {\"level\":4} -->\n<h4><strong>Claves para conseguir una devoluci\u00f3n de productos eficiente<\/strong><\/h4>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Es cierto que cada empresa es distinta, por lo que es necesario realizar un an\u00e1lisis&nbsp;de todos sus procesos para conocer en qu\u00e9 lugares de la cadena es necesario realizar ajustes. Sin embargo, hay algunos puntos donde poner el foco que pueden&nbsp;aplicarse de manera general:&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li><strong>Transparencia:<\/strong>es importante brindar informaci\u00f3n de manera clara en los medios de comunicaci\u00f3n de la empresa (tienda online, p\u00e1gina web, redes sociales, etc.) respecto a las pol\u00edticas y requisitos ante estos casos. Una manera de hacer el proceso m\u00e1s sencillo es centralizando los reclamos&nbsp;en un solo medio de comunicaci\u00f3n para asegurarse de no perderse ninguno.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Trazabilidad:<\/strong>los&nbsp;consumidores exigen la posibilidad de hacer un seguimiento del proceso de entrega de su pedido, y lo mismo ocurre al momento de conocer en qu\u00e9 estadio se encuentra la devoluci\u00f3n. Se les debe garantizar visibilidad plena de todo el proceso y en todo momento.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Ofrecer facilidades:<\/strong>la empresa debe ayudar al usuario y despejar cualquier tipo de dudas, decidir el lugar o c\u00f3mo hacer para entregar el paquete y cu\u00e1l es la documentaci\u00f3n que debe presentar para realizar el tr\u00e1mite. Un consejo extra: se puede definir que las devoluciones se realicen&nbsp;en la tienda f\u00edsica de la empresa para evitar mayores inconvenientes log\u00edsticos.<\/li>\n<!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:heading {\"level\":4} -->\n<h4><strong>\u00bfPuede la tecnolog\u00eda ayudar en la gesti\u00f3n de log\u00edstica inversa?<\/strong><\/h4>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Absolutamente. Las herramientas tecnol\u00f3gicas son capaces de hacer frente a los procesos tradicionales del centro de distribuci\u00f3n y tambi\u00e9n simplificar los procesos de devoluciones de productos, lo que puede ser un gran alivio. \u00bfC\u00f3mo puede hacerlo?<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Nuestro software&nbsp;<a href=\"https:\/\/globaltechsa.com.ar\/index.php\/soluciones\/depot-wms\"><strong>Depot WMS<\/strong><\/a>&nbsp;permite un manejo controlado de los circuitos de devoluciones de productos, generando un tratamiento diferencial de la mercader\u00eda disponible en el dep\u00f3sito. Esto permite que, as\u00ed como retornan al almac\u00e9n, sean puestos de nuevo a la venta y no se pierda el control del stock.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><a href=\"https:\/\/globaltechsa.com.ar\/index.php\/soluciones\/transport-tms\"><strong>Transport TMS<\/strong><\/a>&nbsp;provee todas las herramientas necesarias en estos casos, como la optimizaci\u00f3n de las rutas para agilizar los tiempos y que los productos devueltos lleguen en condiciones al dep\u00f3sito, y un registro en tiempo real del trayecto completo de la entrega que brinda visibilidad al cliente y a la propia empresa.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>\u00bfQuer\u00e9s saber c\u00f3mo gestionar tus procesos de log\u00edstica con eficiencia? \u00a1Agend\u00e1 una reuni\u00f3n informativa con nuestros asesores!&nbsp;<\/strong><\/p>\n<!-- \/wp:paragraph -->","_et_gb_content_width":"1080","content-type":"","footnotes":""},"categories":[10,13],"tags":[17,15,14,16],"class_list":["post-5321","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logistica","category-wms","tag-almacen","tag-almacenamiento","tag-logistica","tag-wms"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Log\u00edstica - Globaltech SA<\/title>\n<meta name=\"description\" content=\"log\u00edstica inversa.\u00a0\u00bfEn qu\u00e9 consiste? 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